The Social Future of Loyalty Rewards Programs: Topguest

http://socialcommercetoday.com

Amid the buzz of New York’s Internet week, a new social twist on loyalty rewards programs was announced – the launch of Topguest, a new service that will allow people to use their favorite location-aware social networks for something more than tricksy points, badges, mayorships and the odd mobile voucher; reward points and air miles from loyalty rewards programs of which they are members….